Our designers

Our designers

Our four designers were chosen to cover the whole of bridal between them. Ellis Bridals brings more than a century of London craftsmanship, signature corsetry and classic romance. KR by Studio Ellis is its free-spirited younger sister: relaxed shapes, chic separates and boho styles made to dance in. Madi Lane and Serene design soft, effortlessly romantic gowns cut to flatter every figure. And April Banbury creates made-to-order couture, personalised down to the neckline, sleeves and embellishment.

That's the whole spectrum: timeless tradition at one end, a gown made just for you at the other, and everything romantic, relaxed and modern in between. Enough choice to find the one, never so much that you feel lost.